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NET-A-PORTERq入“颇特”时代，携手刘雯开启时奢品新可能
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【电脑报在线?022q??日，全球时尚奢品q_NET-A-PORTER隆重宣布携手国际模刘雯担Q中国区品牌代a人?
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<p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">2022q??日，全球时尚奢品q_NET-A-PORTER隆重宣布携手国际模刘雯担Q中国区品牌代a人。以优质内容著称的奢侈品电商NET-A-PORTERQ自2000q创立以来便始终致力于呈现多元化x力量，当我们遇见不断追求梦想的模刘雯Q相同的价D造就天作之合?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">与此同时Q在q隆重时刻NET-A-PORTER亦揭晓了全新中文늧“颇特”。在首支代言视频中刘雯气场全开Q“新可能Q颇特别”的全新口号也随之出世，展现出“颇特”开启中国时奢品市场新可能的强势之ѝ?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;">刘雯代言“颇特”，传递NET-A-PORTER中国时尚态度</span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;" /></span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">NET-A-PORTER历经22q的全球布局Q已成ؓ引领全球时尚奢品势的重要风向标。于2019 q正式进入中国一丑օd猫奢品，加强中国时尚设计师品牌的买手选择Q深化无微不至的时尚奢品服务Qƈ?021q成功正式推Z国版 APP。NET-A-PORTER始终专注面向中国市场Q解锁无IL全新可能?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">刘雯为“颇特”代aQ正是出于两者精气质的契合。作Z国超模时代的代表、维U秀的第一个中国模特，虽然已经从业17q_刘雯依然是最Z界惊艳的“中国面孔”。这位率性而ؓ、心怀无畏的湖南姑娘，塑就了蜚声国际的中国模奇迹Q她的成长之路与“颇特”立中国ƈ构徏未来时尚版图的信念不谋而合?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">刘雯在“颇特”首支代a视频中脱模的w䆾Q一人饰演时的开拓者、创作者、演l者与传递者，四套不同造型从时潮的多个l度诠释了NET-A-PORTER颇特学和时态度Q正式发出“新可能Q颇特别”的时尚呼声?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-align: center;"><img src='http://img.icpcw.com/Article/2022/05/97ffb807f71184d54709fd8896563532.jpeg' class='contPic'/></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-align: center;"><img src='http://img.icpcw.com/Article/2022/05/8266729683ab6c3617e79d580d830036.jpeg' class='contPic'/></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-align: center;"><img src='http://img.icpcw.com/Article/2022/05/b9085ee937e4f0eca6e5d23958198816.jpeg' class='contPic'/></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-align: center;"><img src='http://img.icpcw.com/Article/2022/05/a5e1bc016baae8dd9f121cfc7de7fcf6.jpeg' class='contPic'/></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;">“新可能Q颇特别”NET-A-PORTER战略布局</span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;" /></span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">全新发布“颇特”作为^C文昵Uͼ是NET-A-PORTERq入“奢品深度服务”的重要标志。早?2019 q入d猫奢品，NET-A-PORTER 便已制订完整的本土化战略Q率先徏立自有物仓储中心，提升物流配送的时效Qؓ消费者提供高效便L购物体验Q从而成为首家真正意义上实现中国本土化的国际奢侈品电商?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">同时Qؓ持箋引领时尚势Q满_元化的时观念，NET-A-PORTERl徏了优U的中国采购选品团队和私人造型NQ时M持着最新趋势的z察Q把握中国消费者的独特喜好。而于d成功上线的NET-A-PORTER中国版APPQ亦是NET-A-PORTER加深本土化服务的再一ơ升U，q一步提升专享式的购物体验和一对一服务。而在C交媒体领域QNET-A-PORTER在微博端发v的“NAP一下”穿搭分享话题和微信端的“NAPerC”图片分享^収ͼ都已l俘获了中国消费者数以亿计的x度?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">由此可见QNET-A-PORTER深度服务中国市场的战略布局正在Ex推行Q“颇特”的正式命名和闪亮登场，正是q一战略q出的关键步伐?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;">天猫品牌日共创元宇宙数字藏品</span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;" /></span></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">5?日vQNET-A-PORTER正式开启“无?新可能”颇Ҏpd猫数字藏品共创项目，同步于元宇宙发布中文늧“颇特”，成ؓ中国领先q驻“元宇宙”的时尚奢品q_。活动期_“颇ҎpZ将开?000个共创名额，邀请参与者通过对不同时趋势的解读、筛选，搭徏自己的颇特行星，q将q些行星最l汇聚ؓ象征无限惌的“无?新可能”颇Ҏp，以数字藏品Ş式发行ƈ赠予参与者——旨在ؓ颇特用户提供长久的陪_同时打造“元宇宙”创作者及收藏者的初体验?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">除所有参与用户外Q颇特代a人刘雯及四位中国本土设计师Samuel Gui Yang 、Windowsen 、SHUSHU/TONG、Rui也将一同开启元宇宙之旅Q成为首批入驠Z无?新可能”颇Ҏpȝ“行星”。参与共创的会员除了获得限量版“无?新可能”星p藏品外Q还有机会获得四位设计师为NET-A- PORTER独家设计的盛装系列数字藏品，q一步实现时装体验在实体与虚拟世界之间的联动。在5?日至11日期_q四仉量数字展品也会在天猫云奢城，以独立展厅的形式在线上展览?/p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;"><br style="margin: 0px; padding: 0px;" /></p><p style="margin: 0px; padding: 0px; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); color: rgb(102, 102, 102); font-family: "Helvetica Neue", Helvetica, "PingFang SC", 微Y雅黑, Tahoma, Arial, sans-serif; font-size: 14px; text-indent: 2em;">关于NET-A-PORTERQ全球时奢品^台NET-A-PORTER 致力于呈现引领趋势的时尚设计师品牌和新兴人气品牌Q悉心臻选包?ChloéQCartierQBrunello Cucinelli 以及 Gianvito Rossi {在内的450 多个品牌Q包括成、包袋、鞋履、高端腕表和时尚配饰{品cM应俱全。凭借备受推崇的产品选择Q成为汇集风潮、造型灉|和风格品味的时尚首选。NET-A-PORTER 保证所有销售商品均为品牌授权正品，享受 7 天无理由L退换等贴心服务。更多信息请使用 NET-A-PORTER 官方 APPQ或淘宝手机客户端访?NET-A-PORTER官方旗舰店了解详情?/p>
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